Acorda Therapeutics hosts a large National Sales Meeting every year for their pharma sales people. This is a big deal since the success of the sales people determines profit from drug sales. My team started out brainstorming conference themes with the client- ultimately a "warrior" theme was chosen. From there my team developed a "modern warrior" theme equipped with posters, banners, a rockstar logo, temporary tattoos, and more to bring the whole conference experience into a cohesive warrior sanctuary. The project was a huge success and well received by the client and those in attendance of the conference.